Luca Sartoretto Verna

About Luca Sartoretto Verna

Sono architetto e amministratore delegato della Sartoretto Verna Srl, azienda italiana di terza generazione, specializzata in farmacie. "Durante il periodo universitario ho avuto modo di girare l'Italia per rilevare ogni dato utile alla progettazione. L'osservazione diretta di tante farmacie mi ha aiutato a comprendere caratteristiche ed errori ricorrenti nella gestione degli spazi, della comunicazione, dello staff, nell'organizzazione della gamma, dell'offerta, dei servizi e nei rapporti con la clientela. In ogni visita avevo modo di osservare il comportamento del consumatore in farmacia. Grazie al costante confronto con titolari, consulenti, aziende specializzate ho appreso nel tempo molti aspetti riguardo la gestione economica e finanziaria della farmacia. In azienda sono partito dal basso percorrendo diversi ruoli fino a quello odierno di amministratore delegato. Nella mia carriera ho partecipato attivamente alla realizzazione di più di 700 farmacie indipendenti e numerose catene in 28 paesi al mondo maturando un'esperienza 'sul campo', al fianco dei farmacisti, imprenditori e manager. E' mio impegno giornaliero partecipare in prima persona alla realizzazioni di attività forti e vincenti grazie all'analisi, confronto e dibattito con chi crede ma soprattutto ama la farmacia".

Customer behaviour in the pharmacy

By | 2018-03-12T09:44:25+01:00 January 2nd, 2017|Blog & Novità|

It will be ever-more necessary to take care of your customers if you want to face the competition and increase revenue from the commercial component of your activity. **The client is the King!** How many times have I heard this phrase? In almost all fields, except in the pharmacy...

Pharmacies from Hell..how to bring about change

By | 2018-03-12T09:44:25+01:00 December 22nd, 2016|Blog & Novità|

Pharmacies from Hell..how to bring about change “Pharmacies from hell, how to bring about change” is my first book and I can assure you I had never imagined writing one!  I am an architect and so I have spent a lot of time researching how to improve the use and perception of space in pharmacies. [...]

Experta has chosen ®Easy chain, the smart eco-friendly display system by Sartoretto Verna™ for their first flagship store in Turin.

By | 2018-03-12T09:44:26+01:00 November 24th, 2016|Blog & Novità|

I love Italian design! ®Easy Chain is a minimalist display system in ABS that has been designed to simplify transportation and assembly, readily available for everyone.

10 استراتيجيات لا بد من معرفتها إذا كنت تريد أن تستمر في تطوير الصيدلية في المملكة العربية السعودية على الرغم من الأزمة المتصاعد

By | 2018-03-12T09:44:27+01:00 May 30th, 2016|arabic|

  10 استراتيجيات لا بد من معرفتها إذا كنت تريد أن تستمر في تطوير الصيدلية في المملكة العربية السعودية على الرغم من الأزمة المتصاعدة حتى الآن، كانت الصيدليات في المملكة العربية السعودية مزدهرة. كان يكفي فتح متجر في المنطقة من أجل الربح. كانت الصيدليات قليلة والطلب على الأدوية ومنتجات العناية والنظافة كان أعلى من العرض. [...]

10 Strategies that you absolutely must implement if you want to continue to grow your Pharmacy in the Ksa despite the looming crisis

By | 2018-03-12T09:44:29+01:00 May 30th, 2016|pharmacy marketing|

Up until now the pharmacy business in the KSA has been thriving. All you had to do was open a shop to be able to make a profit. There weren’t many pharmacies and there was a higher demand for medicine and healthcare products than was being offered...